Fulfillment

What is fulfillment?

Fulfillment refers to delivering goods or services to a customer after placing an order. In e-commerce, fulfillment involves everything from receiving an order to packaging and shipping it to the customer. This process can involve various steps, such as inventory management, order processing, and shipping logistics. The fulfillment goal is to ensure that customers receive their orders promptly and efficiently while minimizing errors and other issues impacting the customer experience.

What is the order fulfillment process?

The order fulfillment process includes all the steps in receiving, processing, and delivering a customer's order. It begins when a customer places an order and ends when the customer has received their product or service. The process typically involves several stages, including order processing, picking and packing, shipping, and delivery. Once the order is received, it must be verified, processed, and prepared for shipment. This includes selecting the appropriate products from inventory, packing them securely, and generating shipping labels. Finally, the order is shipped to the customer, and a tracking number is provided so they can monitor its progress until it is delivered.